Franchise sell sheet
As more franchisors enter the collision repair category, signing quality franchises is becoming increasingly competitive; as such, CARSTAR needed a compelling sell sheet to complement the sales presentations being given across the country.
Starting from the ground up, content was developed outlining the competitive advantages and benefits of joining the CARSTAR brand. The content was written to speak directly to the potential franchise partners and the challenges they are facing in their local businesses.
The sell sheet has been very well received by all new and potential franchise partners and it still being used today.